Brad Bice Resume
Professional history & focus
My recent work centers on building a resilient, accessible, and collaborative design system foundation, with a growing focus on how AI tooling can strengthen documentation, contributor workflows, and system consistency at scale.
Recent experience
Principal Product Designer, Design System
PluralsightWhen I finished my time at Cars.com, I wanted to focus more deeply on the foundations that improve product quality, accessibility, and consistency. I valued people management, but that systems work required dedicated individual contributor focus. Pluralsight gave me the chance to return to that craft.
From my first day, I was responsible for rebuilding Pluralsight’s design system from the ground up: shaping its early architecture, making accessibility a core principle, and establishing strong collaboration with engineering and product. More recently, I’ve been exploring how AI tooling can accelerate that work, from documentation to contributor workflows. The system is becoming a more shared effort, and that evolution remains exactly the kind of challenge I came here to take on.
Senior Manager of Product Design
Cars.comI began my time at Cars.com as a Visual Designer, quickly moving into Senior Product Design as I took on the challenge of creating our first internal design system: researching, architecting, and leading the early development of what became the Spark Design System.
When I relocated to Grand Rapids in 2019, I shifted into a fully remote individual contributor role, continuing to guide Spark while partnering closely with Engineering. I also led design tooling modernization efforts, helping upskill the broader design organization through that transition.
In 2021, I stepped into a Senior Manager role, supporting a team of Senior and Principal Product Designers and shaping our design tools, systems, and cross-functional collaboration practices. This was a natural evolution of the same systems-focused work that had grounded my earlier roles.