Brad Bice Resume

Principal Product Designer: Design Systems, Design Engineering & AI Workflows

Profile

Principal product designer with 15+ years spanning design systems, product design, and frontend engineering. I build accessible systems that connect Figma and production code, improve organizational adoption, and give both teams and AI tools reliable foundations for creating products at scale.

Recent experience

Principal Product Designer, Design System

Pluralsight
  • Built Pando from inception into Pluralsight’s WCAG 2.2 AA-accessible design system and the default frontend infrastructure for all new product development, adopted by 56 React projects (35 exclusively; roughly 30% of the org’s React codebase).
  • Made Pando AI-legible for the whole product org: restructured the Figma library for AI tool discoverability and shipped Figma Code Connect so production component code surfaces in Figma Make.
  • Published Pluralsight’s only design-focused Claude skill to its internal GitLab marketplace, encoding Pando’s components, tokens, and accessibility rules across 46 guideline files.
  • Rebuilt Pando’s Zeroheight documentation with guidelines, usage examples, and content standards for 35+ components.
  • Stood up a Claude-first design workflow (Claude Code + Figma MCP) that generates editable, on-system Figma designs from terminal prompts, accelerating early exploration while preserving component and token fidelity.
  • Owned Pando’s strategy, component and token architecture, and cross-functional adoption through significant organizational change, ultimately serving as the system’s sole owner and maintainer.

Senior Manager of Product Design

Cars.com

Seven years, five roles: Visual Designer, Senior Product Designer, Design Manager, Senior Product Designer II, and Senior Manager of Product Design.

  • Created Spark, Cars.com’s first design system: led three months of design research, named the system, wrote the component CSS, and built the documentation site. Spark became the de facto frontend system for Cars.com’s replatforming, with dozens of frontend engineers building on it and 10 to 15 product designers working in it.
  • Managed the dedicated Design System team as a player-coach Design Manager, continuing to build while coaching two designers.
  • Led design-tooling modernization as a remote senior IC, upskilling the broader design organization through the transition.
  • Managed and mentored Senior and Principal Product Designers while defining organization-wide tooling, systems, and cross-functional design practices.

Previous roles

  • Agency EA, Frontend Developer/Designer (Contract) (6 months, -)
  • Medtelligent / Panopta, Frontend Web Developer (1 year, -)

    Primary frontend developer on a SaaS product for assisted-living communities, building interfaces in HTML, Sass, and JavaScript from design comps alongside a .NET developer.

  • Fanatics, UI and Frontend Development Manager (3 years, 7 months, -)

    Led a team of frontend developers and UI/UX designers, owning process, design, and the deployment of the site’s tools and content.